Key Benefits

• With magnesium, Lion’s Mane, and natural caffeine for a smart start.

• Magnesium helps reduce tiredness and fatigue, and supports your mind and nervous system.

• Instant, travel-friendly, and easy to enjoy anywhere.

• No GMO, no sugar, and gluten-free for a clean cup every time.

Start your day with IQJOE Original Black—where rich Brazilian coffee meets a thoughtful blend of brain nutrients. Each cup delivers 200mg of natural caffeine for a bold pick-me-up, plus 750mg of Magtein® Magnesium L-Threonate and concentrated Lion’s Mane Extract. Magnesium contributes to a reduction of tiredness and fatigue, supports normal psychological function, and helps maintain normal functioning of the nervous system. Whether you’re at home, at work, or on the move, IQJOE is crafted to fit your busy lifestyle—just add hot water and enjoy a smarter cup.

IQBAR plant protein bars combine multiple benefits into one product. Unlike most functional bars that focus solely on energy, protein, or dietary compliance, IQBARs offer a unique blend with minimal sugar or carbs. It features and caters to nearly every dietary preference. Additionally, IQBARs are, making them stand out in the market.

IQBar was founded by Will Nitze, whose interest in psychology and neuroscience led him to explore how diet affects mental performance. He discovered that cutting carbs and eating more fats and anti-inflammatory foods significantly improved his mental energy and clarity. Noticing a lack of ready-to-eat products centered around nourishing both the brain and body, Will decided to create his own. After extensive development, IQBar launched in 2017. Today, the brand continues to grow with products like IQMIX and IQJOE, all while staying true to its mission which is to empower doers with superior nutrition.

With our Healf Curation Process, we do the work for you. Shop with confidence knowing that every item has been tried, tested, and curated for you.

Learn more about each step—Brand Discovery, Expert Validation, and Community Testing—here.

Potassium, Magnesium, Calcium, Iron, Brazilian Coffee, Natural Flavours, Brain Nutrient Blend (Magtein® Magnesium L-Threonate, Lion's Mane Extract)

Add to 8-12oz of hot water and stir until dissolved. Enjoy!

Additional Information:

Food supplements and foods sold by Healf should not be used as a substitute for a varied, balanced diet and healthy lifestyle.

If you are pregnant, breastfeeding, have a medical condition, or are taking any medications, please consult with a healthcare professional before use. Use products only if the seal is intact. Store in a cool, dry place, out of the reach of young children. Do not exceed the recommended daily intake.

We make every effort to ensure that product information on our website is accurate and up to date, but packaging and ingredients may occasionally vary from images shown on site. Please refer to the product label and contact Healf before use if you have any questions regarding your specific allergies or intolerances.