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I Create Curl Memory

£23.40
295 ml / 10 oz.

A hydrating styling gelee that delivers flexible hold and supports long-lasting, elongated curls.

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In stock. Next day delivery available.
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Recommended pairing

People complement I Create Curl Memory with Avmacol Extra Strength as Avmacol supports hair health from within by providing essential nutrients that enhance the effects of curl memory treatments, promoting stronger, more resilient curls.

Key Benefits

  • Generous slip for easy application.

  • Flexible, soft cast hold.

  • Supports curl memory and shape.

  • Adds moisture and manageability.

  • Encourages smooth, elongated curls.

I Create Curl Memory is a hydrating styling gelee formulated to smooth, hydrate, and hold curls in a single step. The formula focuses on providing flexible hold while supporting curl memory and long-lasting structure, helping curls maintain shape without stiffness.

It contains bamboo extract, a sugar complex, and certified organic aloe vera to support manageability and boost moisture within the hair fibre. This combination helps improve slip during application, supports a soft cast finish, and encourages smooth, elongated curls with lasting definition. Designed for coarse, curly, and coily hair, the gelee leaves curls touchable and structured, with a sweet chamomile fragrance note.

Innersense Organic Beauty delivers salon-born, high-performance haircare rooted in purity, integrity, and transparency. Every product reflects the brand’s professional heritage, trusted by stylists for clean results without compromising efficacy. What makes Innersense different is its commitment to strict clean standards—avoiding over 3,000 questionable ingredients—and its use of minimally processed, nature-derived actives to preserve potency. As a Certified B Corp and Plastic Neutral brand, it aligns beauty with environmental and social responsibility. This level of care, from formulation to packaging, ensures your hair routine becomes a nourishing, conscious ritual that supports your personal health and the health of the planet.

Innersense Organic Beauty was founded by Greg and Joanne Starkman, professional stylists turned parents, who were driven to create safer, cleaner hair care after their child’s diagnosis with Williams Syndrome. Determined not to compromise on health or performance, they developed a range of organic formulas free from harsh chemicals, crafted with nourishing botanicals, essential oils, and plant-based ingredients. Each product is designed to support both hair integrity and overall wellbeing. With Innersense, you get salon-level results that honour your health, your hair, and the planet—so you can feel confident in every wash and style.

With our Healf Curation Process, we do the work for you. Shop with confidence knowing that every item has been tried, tested, and curated for you.

Learn more about each step—Brand Discovery, Expert Validation, and Community Testing—here.

Water/Aqua/EAU, Sucrose, Xanthan Gum, Glycerin, Aloe Barbadensis Leaf Juice*, Oryza Sativa (Rice) Extract*, Phyllostachys Bambusoides (Bamboo) Extract, Aspalathus Linearis Leaf Extract*, Chamomilla Recutita (Matricaria) Flower Extract*, Eucalyptus Globulus Leaf Extract*, Ginkgo Biloba Leaf Extract*, Honey Extract*, Hydroxypropyltrimonium Honey, Propanediol, Capryloyl Glycerin/Sebacic Acid Copolymer, Diheptyl Succinate, Potassium Sorbate, Sodium Levulinate, Citric Acid, Caprylic/Capric Triglyceride, Citrus Aurantium Dulcis (Orange) Peel Oil Expressed, Sodium Gluconate, Leuconostoc/Radish Root Ferment Filtrate, Sorbic Acid, Limonene†.

*Certified Organic
†A natural component of essential oils

Apply to clean, wet hair. Section the hair and dispense 1–2 pumps into your hands, rubbing palms together to distribute the product. Apply evenly from roots to ends. Style as desired, then diffuse or air dry to define texture and finish. Use as part of your regular styling routine.

Reviews

Sophie S.
Verified Buyer
4 days ago

Brilliant product makes your hair

Brilliant product makes your hair look effortlessly cool when left to air dry ❤️
Tania C.
about 2 years ago

For fine hair too!

I have tried all of the innersense styling products and this is by far my favorite. Ithe consistency is more like a gel than I create hold making it easier to apply evenly . Great definition for my waves and easier to scrunch out the crunch than I create definition. Waves last 2 days now with no refresh.
Janae K.
about 2 years ago

Holds my curls well!!

I love the new curl memory!! My hair is fine textured and I live in Texas so needed something that would hold my hair and not weigh it down. I love this product!!
Mary B.
about 2 years ago

Love this product line!

I've been using innersense products for over 6 months now and really love how my curls look. I especially love the scents of the shampoo and conditioner and the light hold of the curl memory. It's a nice alternative to gel which I feel is a little too heavy for me. I look forward to exploring other products in this line.
Beth S.
over 2 years ago

Curls for days!

I have my new favorite product! One product instead of two! This makes my curls pop. A bit crunchy day one, which gives it lots of hold, and my curls stay great for three days! Thanks to my girl Kristy Kladzyk at Studio Within in Chicago for turning me on to this great product!
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Frequently asked questions

Every product undergoes our Healf Curation Process. With it, you can shop confidently knowing that every item has been tried and tested before it reaches you. Our Healf Curation Process includes three key steps: Brand Discovery, Expert Validation, and Community Testing. Through these, we assess quality, ingredients, effectiveness, and more, ensuring that every product empowers your wellbeing.

The Healf Source offers detailed insights into different aspects of wellbeing, as well as guidance, research, recipes, and more to help you invest in your personal wellbeing journey. You can also subscribe to our weekly newsletters for the latest updates at Healf and in the wellbeing industry. Subscribe via the sign-up block at the bottom of this page.

We love people who check ingredients as carefully as we do, so you'll find detailed information about the ingredients used on every product page (where applicable). If you see something you'd like to flag with us or have additional questions, please don't hesitate to get in touch—we'd love to hear from you.

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Healf Curation Process™

Every product undergoes our rigorous Healf Curation Process, ensuring you are always getting the best when it comes to your wellbeing.

The Discovery

The Discovery

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Expert Validation

Expert Validation

Each product at Healf is carefully examined by a panel of industry specialists—including dieticians, personal trainers, psychologists, and sleep experts—to ensure it meets our high standards for quality, efficacy, and ingredient formulations.

Community Testing

Community Testing

By collaborating with a dedicated group of customers who test and review each product, we ensure that only those truly beneficial to your wellbeing are offered here at Healf.

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