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Harnessing the power of nature to support your daily wellbeing.
SubLuna was founded by Arielle De Martinez, whose search for balance in a busy world led her to the healing power of plants, herbal wisdom, and sacred self-care. What began as small-batch creations in her kitchen while working full-time as a stylist soon grew into a brand rooted in resilience. In 2020, she launched SubLuna Botanicals on Etsy with her first product, the Turkey Tail Mushroom Double Extract.
SubLuna is a women-led team united by a shared love of herbalism and the belief that wellbeing comes from daily rituals, not routines. From plant-based haircare to botanical blends and shelf-stable nutritional gummies for kids, every product is made with purpose; to nurture, ground and remind us that caring for ourselves is sacred.
By partnering with female creators and giving back 30% of sales to support women-owned businesses, SubLuna continues to grow a community built on creativity, connection and care. As a UK stockist of SubLuna botanicals, browse the selection at Healf.